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Introducing: Virtual ESTO

The ESTO Team
Friday, July 9, 2021
feature blog graphic Presented by The ESTO Team

Hosted by Cvent, Virtual ESTO will grant attendees access to unique, high-quality educational content from the office, local coffee shop or the comfort of your own home. 

Virtual ESTO will provide live sessions as well as a library of pre-recorded, on-demand content that will go beyond marketing, offering educational content surrounding diversity, equity and inclusion, best practices for website design, travel demographic research, destination stewardship and more. All virtual content is unique to the platform and allows for increased attendee engagement. Virtual ESTO attendees will also have the opportunity to watch mainstage presentations live from Los Angeles. 

Attendees may register with a single access pass for $149 or with a company pass for $599. The Company Pass allows up to six (6) team members from an organization to participate. Below is a quick outline of the Virtual ESTO schedule. All times are subject to change. 

Monday, August 16, 2021: 

8:45-10:30 am – Opening remarks and Keynote: Bonin Bough – live from Los Angeles 

10:30-10:45 am – Break

10:45 -11:45 am – Peer Open Forums 

11:45 am – 12:30pm – Break 

12:30 -2:30 pm – Concurrent Sessions/Workshops

Tuesday, August 17, 2021: 

9:15-10:15 am – Opening remarks and Keynote: Heather McGowan – Live from Los Angeles 

10:15am-12:00 pm – Concurrent Sessions/Workshops

12:00 – 1:00 pm – Break 

1:00 – 3:00 pm – Concurrent Sessions/Workshops

In addition to the scheduled content above, Virtual ESTO will offer pre-recorded, on-demand educational sessions. On-demand, content is provided by Madden Media, Arrivalist, Miles Partnership, Tripadvisor, Connect Travel, Tourism Cares, U.S. Travel Association and more.  

Register today to reserve your spot!