Mapping the Research Funnel for Marketers
August 8, 2022 - 10:30am to 11:30am
Sponsored by Gray Media
We all know research is an indispensable tool, but do we always know the best tactics to use at each stage of the consumer funnel? We know there are powerful KPIs to be shared with our teams and stakeholders, but how do we select the best ones for the job? Join two veteran Research Rockstars as they break down research best practices from the top of the funnel to the bottom.