The Next Frontier of Travel Innovation
JW Marriott Phoenix Desert Ridge Resort & Spa
Sponsored by Meredith Travel Marketing.
Part futurist and part Indiana Jones, Dustin Garis embarked on one of the most extensive research expeditions of its kind, spanning 50 countries across 6 continents. From this, he uncovered the most powerful global trends that impact the future of travel for both leisure and business. This includes the "Life Profit" concept, which redefines the way people measure their life—not in dollars, but rather by richness of memorable experiences. Dustin blends these global insights with his marketing expertise, born from the world's most innovative Fortune 500 companies, to inspire destination marketing executives with:
- The greatest determining factor for where people travel and how those destinations become a viral sensation.
- Insights behind destination-marketing strategies that breakthrough with Millennials and across generations.
- How to become a troublemaker, capable of revolting against the routine of traditional destination marketing.