Numbers That Count

August 13, 2018 - 11:00am to 12:00pm

JW Marriott Phoenix Desert Ridge Resort & Spa

Grand Canyon 7

Sponsored by TimeZoneOne

With a variety of research and analytics platforms out there, how do you make sense of it all? How does research drive your creative execution and how do you present data so it is digestible and understandable to prospective funding sources? How many different sources should you use? In this session, we'll talk to industry peers who may have found success in the data cocktails that they've crafted.

Session Takeaways:

  1. Gain insight into a number of data and analytics providers to understand more clearly what they deliver; and what they may not. 
  2. Learn from industry innovators what combination of data and analytics platforms they use to drive successful insights and strategies.
  3. Learn how to maximize your own data and research budgets to develop a stack of solutions that can provide you with the best return on investment. 

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