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Overtourism, Traveler Safety, and Stewardship: How to Meet the Growing Challenges of Building a Sustainable Travel Destination


August 17, 2021 - 3:00pm to 4:00pm

This session will draw on the knowledge and experience of DMO experts who have faced huge challenges in the road to building (and marketing) a sustainable tourism destination. We'll cover subjects like how to deal with overtourism (and its impact on local communities and politics), traveler safety (especially given the spiking popularity of outdoor adventure), and destination stewardship (impact of tourism on environment + nature).