Travel is the Social Currency of Today's Consumer Who is Amplifying Travel Brands
JW Marriott Phoenix Desert Ridge Resort & Spa
Sponsored by TravMedia.
This is a follow-up to the Tuesday morning general session, presented by Jeff Fromm.
After personally interviewing ESTO attendees about their top marketing hot buttons, Jeff will discuss the following in his follow-up concurrent session:
- Why consumers amplify in social?
- How to use content marketing effectively.
- The common causes of friction and how travel brands can reduce this friction.