Celebrating Local Voices and Experiences

This engaging panel will explore the influential role of local voices and experiences in attracting travelers and generating high-value bookings. Panelists will share insights on why and how their respective destinations have successfully partnered with local voices to highlight authentic and distinct experiences, driving record-breaking tourism. Join us as best practices and real-world examples for creating and supporting local experiences are shared, as well as the strategy behind building relationships with local voices within their communities