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Registration is Now Open

JOIN US AUGUST 15-17 IN LOS ANGELES, CA!

REGISTER NOW

Join your fellow destination marketing professionals live at ESTO (Educational Seminar for Tourism Organizations)—the premier annual learning and knowledge-sharing forum for DMOs—at the JW Marriott Los Angeles L.A. LIVE August 15-17. 


NOTE: If you are a state tourism office or DMO, and you would like to bring a representative from your agency of record to ESTO, be sure to review the guidelines and application process below.

Eligibility Guidelines

ESTO Agency Representative Application

REGISTRATION FEES

The full registration fee covers all official conference sessions, activities, meal functions and sponsored program events. Fee excludes hotel, travel and personal expenses. You must be a current U.S. Travel member to be eligible for the member rate.*

One Attendee  

(Per Person)

Two Attendees

(Per Person)

Three or More Attendees

(Per Person)

Attendee - U.S. Travel Member

(Please note that group registration is limited to within the same organization.)

$895

$800

$750

Attendee - Non-Member

$1,200

U.S. Travel Chairman's and Board Circle Members

(Applies only to state tourism office/DMO organizations and Allied segment)

1 complimentary registration

U.S. Travel Member Attendee

One Attendee

(Per Person)

Two Attendees

(Per Person)

Three or More Attendees

(Per Person)

$895

$800

$750

Non-Member Attendee

$1,200

U.S. Travel Chairman's and Board Circle Member Attendee

(Applies only to state tourism office/DMO organizations and Allied segment)

1 complimentary registration

Instructions for obtaining the complimentary registration are emailed to all Chairman's and Board Circle Members when online registration opens. Chairman’s Circle and Board Circle organizations from the Allied segment may register one person; no registrations are offered beyond the complimentary registration. For more information, contact the registrar at ESTO@ustravel.org.

*To qualify for the member rate, registrants must have fully paid their 2021 membership dues on or before July 16, 2021. Anyone who registers at the member rate, but is not a member in good standing will be re-registered and billed the difference for the non-member rate.


REGISTRATION CATEGORIES

Attendee: Destination marketing professionals from city, regional and state/territory tourism organizations.

Sponsor Representative: Sponsor organizations may register representatives as outlined in the Sponsorship Letter of Agreement. 


PAYMENT POLICIES

Where possible, payment in full should accompany applications for registrations. Accepted credit cards include: American Express, Discover, MasterCard and Visa.

State tourism office and DMO attendees may opt to pay by check or bank transfer. Instructions for submitting payment by check or bank wire transfer will be included in registrant confirmation materials. After July 23, credit card payment is required for all new registrations.

Pre-registered attendees must submit payment on or before July 30, 2021 or make special arrangements with the ESTO registrar to bring payment to the on-site registration desk. No credentials will be distributed without full payment.

Attendees who do not check in onsite and who have not submitted the required cancellation request (i.e., who are considered a "no-show" for the event) are fully responsible for any unpaid registration fees and will be billed accordingly.


CANCELLATION POLICY

All cancellation requests must be emailed to ESTO@ustravel.org. Refunds will be processed within 30 days.

100-Percent Refund: Cancellation notices submitted before July 16, 2021, 11:59 p.m. EDT. 

25-Percent Refund: Cancellation notices submitted between July 16-August 2, 2021, 11:59 p.m. EDT. 

No refund: Cancellation notices submitted on or after August 2, 2021.


SUBSTITUTION AND NAME CHANGE POLICY

Substitution/name changes are accepted and should be received in writing. Email your change request to ESTO@ustravel.org.


EVENT PHOTOGRAPHY AND VIDEOGRAPHY POLICY

By registering for and/or attending ESTO, attendees understand and agree that they may be photographed, filmed or videotaped and hereby give U.S. Travel and those acting with its permission to take pictures and/or recordings of such attendees, and grant the perpetual right to use their name, voice, photograph, portrait, likeness, and biographical information (collectively, “Likeness”), without compensation, for broadcast or exhibition in any media now known or hereafter devised and to put the finished pictures/recordings to any lawful use without limitation or reservation.

Attendees hereby waive, release and forever discharge U.S. Travel from and against any and all claims or actions arising out of or resulting from any use of their Likeness.

Attendees who wish to opt-out of this waiver must complete the Media Opt-Out Form and bring it and the required photo to the registration desk on-site.


EVENT CODE OF CONDUCT

The U.S. Travel Code of Conduct for Events establishes minimum expectations of behavior for individuals attending U.S. Travel-sponsored events such that all participants may feel safe and are treated with respect. The Code is strictly enforced.