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Simplifying Your DMO's Strategy: An Easy(ish) Pathway

August 21, 2023 - 10:30am to 11:30am
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River Concourse


Striving to streamline your DMO's strategic direction and articulate its value more clearly? Our panel of experts will engage in a focused discussion about how you can get there, no matter the size of your destination or team.

We'll explore how crafting a clear, dynamic mission statement and aligning Key Business Objectives (KBOs) with SMART Goals can fortify your DMO's foundation. Our speakers will share their thoughts and firsthand experiences in implementing similar strategies in their respective organizations.

Learn to drive success through refined measurement and communication strategies and bring your organization's vision to life.