Solutions Hub: GenAI Masterclass for DMOs: How to Implement a Full-Funnel AI Strategy.

Solutions Hub presentations are 15-minute presentations with the goal of offering DMOs hands-on education and marketing insights that can be implemented in their home destinations.

Join Matador’s CEO for a rapid fire education in full-funnel GenAI. Far beyond, “AI for content creation”, this session will dive into more important and consequential elements of how GenAI is about to completely change how people dream, plan, and book travel - and how a DMO can build rich, zero party data and insights from the funnel’s top to bottom.