Dylan Scacchetti

Based in Brooklyn, NY, Dylan Scacchetti is the MarTech Director at Madden Media, specializing in Search Engine Optimization and digital strategy for tourism clients nationwide. Since joining Madden in 2021, Dylan has focused on creating engaging online experiences that rank well in search and genuinely help travelers find the answers they're seeking. With eight years of experience optimizing digital properties for SEO, UX and AI, Dylan actively explores the evolving needs of search and chatbots, while regularly sharing insights at tourism industry events, including state conferences for Idaho, Washington, and Wyoming, as well as leading workshops and webinars for helping partners and small businesses. Dylan collaborates closely with DMOs across the country, helping them better connect with their audiences online within a new world of AI-forward search. When not talking about SEO, you'll likely find Dylan drinking way too much coffee, hitting the beach on Coney Island, or talking about SEO anyway (which makes him really fun at parties).