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ESTO 2024

  • Different is Better Than Better
    Tuesday Keynote
    Sally Hogshead
    Learn about what makes us each different based on THE FASCINATE® TEST, available to registered attendees.
  • The Next, NEXT Level
    Opening Keynote
    Sekou Andrews
    Supercharge your resiliency through this energetic and inspiring keynote.
  • August 11-13
    ESTO 2024
    Columbus, Ohio
    Don’t miss out – secure your spot!

ESTO 2024

Curated Content to Ignite your Spark

ESTO has a reputation for delivering dynamic and actionable content for CMOs and their marketing teams. Each session is intentionally curated to elevate your marketing efforts in the DMO space. Whether you are looking to accelerate your growth as a marketer, understand the trends happening around us, evolve your destination, or lead your team and destination forward, ESTO has a path designed to inspire, educate, and Ignite your Spark.

2024 Featured Speakers

2023 Featured Speakers

Sekou Andrews
Sekou Andrews

SekouWorld, Inc.

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Jeni Britton

Jeni's Splendid Ice Creams

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Geoff Freeman

U.S. Travel Association

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Yogi Terrell

Warhol & Wall St. and Columbus Fashion Alliance

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Kenny McDonald

Columbus Partnership

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Chris Chiames

Carnival Cruise Line

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Join in the fun with the
Destination Day Competition

Prepare to spark new inspiration at Destination Day 2024 on Monday, August 12 – a long-time ESTO tradition for destinations and states to show off their marketing prowess. Sponsored by Hopper, the competition will shine a spotlight on these outstanding teams, awarding one DMO and one state complimentary registration for two (2) attendees to ESTO 2025 – plus bragging rights for the year to come.

2024 Featured Sessions