Destination Immersion: Small Bites, Big Flavors: A Tasting Tour of Downtown Phoenix

Pre-Registration Required

About the Immersion: At first glance, downtown Phoenix may seem like your typical city center, but beneath the surface lies an explosion of regional flavors and cultural identity – just waiting to be explored (and tasted)!   

With more than 85% of the businesses in Phoenix’s downtown core locally owned, the city’s food scene is deeply rooted in its surroundings. Many establishments incorporate ingredients sourced directly from the Sonoran Desert, bringing a truly authentic taste of Phoenix to every dish.   

On this experience you will visit some of downtown Phoenix’s most revered restaurants and bars, sampling bites and sips of Sonoran-style cuisine. And while tacos and margaritas may be a highlight, Sonoran ingredients are infused into every facet of the city’s diverse culinary scene.  

As Phoenix continues to innovate and expand upon its dynamic food scene, you'll discover how destinations can leverage their culinary identity to drive tourism, create recognition and educate visitors on the culture, history and people behind the food. 

Check-in: 2:30 p.m. – 2:45 p.m. at the JW Desert Ridge lower level Convention Center

Buses will load at 2:45 p.m. and depart at 3:00 p.m.

Limited to 50 participants. Hosted by Visit Phoenix

Questions? Please contact [email protected].

Advance RSVP required through your personalized schedule.