Accessibility Now - Develop Valuable Resources for Travelers

People with disabilities and their companions face numerous difficulties when planning a trip based on their needs — and every requirement differs. How can destinations and hospitality providers speak to the more than 500 million travelers yearly who are ready to take a trip but don’t have the resources they need?

During this session, you’ll gain insight as to the value of this segment and better understand how to be a resource for travelers with accessibility needs and learn actionable steps on how DMOs can effectively market to this community/segment.