The Agile DMO: Transitioning from Traditional Agency to High-Velocity Tech Culture
August 26, 2026 - 9:00am to 9:30am
Franklin 9/10
Stop acting like a rigid DMO and start operating like an elite tech company. This "Take-Off Talk" explores how to restructure for speed using a "Move Fast and Break Things" mindset. We’ll share how we audited every task, eliminated legacy operations like traditional event services, and adopted an "Agile Tech Stack"—from Google Gemini AI to Scrum principles. Learn to remove blockers, automate the mundane, and lead a high-output team that prioritizes progress over perfection.
Takeaways
- The "Stop-Doing" Audit: How to identify and courageously eliminate legacy operations that no longer serve your mission (and how to rebuild them for modern impact).
- Implementing an AI-First Workflow: Practical ways to use tools like Google Gemini to build "Gems" (repeatable prompts) for internal HR, sales prospecting, and automated reporting.
- The Agile Meeting Rhythm: A blueprint for running daily Scrums, quarterly retrospectives, and blocker-removal sessions that replace "status updates" with actual momentum.