Aviva North

Aviva North is an Associate Principal at Coraggio Group, where she leads tourism strategy and destination stewardship consulting. She has guided DMOs, CVBs, and state tourism offices through strategic planning, stakeholder engagement, organizational design, and leadership development. Aviva brings a deep passion for community economic development and sustainable outdoor recreation through a tourism lens, grounded in advocacy, equitable engagement, and capacity building. Prior to Coraggio, she worked in rural recreation development across Colorado as well as rural higher education access.