Christie Bierlein

As Senior Director, Destination Partnerships at Epsilon Christie leads the client development team by applying over a decade of tourism marketing experience leading to unique and data driven solutions to help destination marketing organizations optimize their campaign strategies.

Prior to joining Epsilon, she led the marketing team for nine years at Visit Frankenmuth. During her time there, she helped develop innovative campaigns to increase visitation to over three million annual visitors. She also led the Michigan Association of Convention and Visitors Bureau’s marketing committee for five years, developing collaborative statewide campaigns with Pure Michigan and other destinations around the state.