Mike Gussiaas

Mike Gussiaas is the Chief Marketing and Creative Officer for Travel South Dakota. In his role, Mike leads the department’s marketing team, which is responsible for maximizing South Dakota's $5 billion travel industry through their innovative and award-winning campaigns and efforts.

His curiosity and passion for the art and science behind most things have led Mike to develop a diverse marketing and business background, including buying a business with his wife in the Black Hills of South Dakota, opening a wine bar and serving on local non-profit boards. Before joining Travel South Dakota, Mike was Vice President of Marketing for a regional DMO.