A Story Nobody Else Can Tell: Fireside Chat with United Airlines

Airlines see the journey before anyone else. Where demand is building, which markets are heating up, when travelers start planning. In this fireside chat, Ad+genuity (leading travel industry marketing agency) sits down with United Airlines to pull back the curtain on the kind of insight only an airline can offer: what key sporting events travel patterns are already signaling, how airline insights can sharpen drive-market campaigns, and the demand signals most destinations never get to see. If you market a destination, this is the room you want to be in.

Takeaways:

• What airline demand insights reveal about emerging travel moments, such as key sporting events and other cultural moments
• How to apply airline insights to sharpen drive-market campaign strategy
• How can destinations identify demand trends and influence decisions earlier in the planning journey
• How to differentiate strong travel audience signals from weak insights, and the questions every destination should ask before they take action